On Thursday 15 October, POF hosted a one-day seminar and counterfeit identification workshop at our Melbourne Office. The event was organised in conjunction with REACT, a leading anti-counterfeiting organisation headquartered in Europe.
It was the first event of its kind run for Australian Customs. The morning consisted of a halfday
seminar where we were fortunate to be joined by an impressive line-up of speakers including The Hon Jane Garrett MP, the Victorian Minister for Consumer Affairs, Gaming & Liquor Regulation, and representatives from Hong Kong Customs, Australian Border Force and NSW Fair Trading. Each speaker presented on their respective roles and actions in relation to anti-counterfeiting and the event provided a platform for the exchange of best practices in the fight against counterfeiting.
The afternoon session was run as a training workshop designed to inform customs authorities on current counterfeiting trends and critical risk indicators to assist them in identifying counterfeit goods. More than 25 companies from various industries were represented at the event and it attracted some well-known corporates from various industries including pharmaceuticals, toys, automotive, fashion and consumer electronics.
The event was a great success, and we received some very positive feedback from attendees
who found the day informative and engaging. If you would like to find out more about the event, or if you have any issues in relation to anti-counterfeiting, please contact Marine Guillou – marine.guillou@pof.com.au
