You’ve all heard that Coca Cola and KFC protect their recipes using trade secrets, not to mention Chartreuse and Benedictine, or Google’s algorithm for its search engine. Trade secrets are gaining popularity as an alternative way of providing protection to inventions, rather than applying for a patent. In Australia, trade secrets fall under the banner of confidential information and are generally protected through a combination of the equitable doctrine of confidentiality and breach of contract.
In this webinar we will look at the benefits and pitfalls of using trade secrets to protect your intellectual property, along with the key steps necessary to maintain and rely on that protection.
The duration of this webinar will be approximately 1 hour. If you wish to attend, please contact us at: marketing@pof.com.au